Matchday Ambassador 2026/27 Season
JOB PURPOSE
Luton Town Football Club, we are looking to recruit Matchday Ambassadors to help with the smooth running of matchdays.
You will need to be punctual, reliable with a positive manner and happy to go the extra mile for our supporters. EDI is at the heart of everything we do at the club, and you will need to become familiar with our club policies to make sure that you are representing us in a positive and friendly manner.
Each Ambassador will be assigned a specific area of the stadium on a matchday, so that supporters can get to know you and you will become a friendly, familiar face to them. Football is a winter sport, and the role will involve you being outside in any and all conditions. You may be asked to cover any of the following areas on a matchday - accessibility, family room (Hatters Hideout), external meet & greet, supporting activations pre-match, half-time and post-match exit.
KEY RESPONSIBILITIES
Strong customer service skills and a willingness to go the extra mile
Positive and friendly attitude
Welcome and acknowledge all fans
Communicate with supporters and colleagues clearly and in a professional manner
Provide, information, direction and instruction to guests and other visitors in and around the Stadium
Be available to work a minimum of 75% of fixtures including both mid-week evenings and weekend fixtures throughout the course of a season
Health & Safety:
Casual Worker requirements:
· Maintain up to date knowledge of Health & Safety related guidance and processes within your role and in line with the Club’s Health & Safety Policy.
· Consider the Health & Safety implications of all actions and inaction within your role.
· Support and uphold agreed standards for Health & Safety compliance, including assisting in accident, dangerous occurrence and near miss investigations within your role.
· Follow and adhere to; safe management systems and working practices in line with the Club’s Health & Safety Policy.
· Ensure you have been briefed and are confident in using any equipment prior to use and seek guidance from your line manager as required.
· Regularly review risk assessments, safe working, and management systems associated with your role.
· Liaise regularly with the Club’s appointed Health & Safety representatives to support and maintain compliance
· Maintain records of all Health & Safety issues within your role and area of responsibility.
MAIN JOB REQUIREMENTS AND PERSON SPECIFICATION
Specific Experience:
Experience in a similar role would be beneficial although not essential as full training will be provided
Previous experience in a customer service or front facing role
Excellent communication skills with the ability to remain calm under pressure
Ability to work with and support a team to achieve the desired standards
Able to work effectively in a team and also independently using own initiative
Abilities/Skills/Knowledge:
Commitment to customer care with the ability to demonstrate it
Attention to detail and pride in the quality of work undertaken
Able to work effectively as part of a team
Be an ambassador for the Club presenting the Club in a positive image at all times
Additional Information:
This a casual role
Applicants must be eligible work in the UK
SAFEGUARDING STATEMENT
The Club is committed to safeguarding and promoting the welfare of children, young people and vulnerable adults and expects all staff and volunteers to share this commitment. The Club has systems in place to ensure that the welfare of vulnerable groups is dealt with appropriately and sensitively. Everyone working at the Club has a duty of care to safeguard the welfare of children and young people by creating an environment that protects them from harm. Our standards of practice ensure all staff are fully aware and understand their responsibilities under safeguarding legislation and statutory guidance.
The Club ensures that all staff that have a direct responsibility for children, young people or vulnerable adults, have been subject to the most stringent of recruitment practices which include Criminal Record Checks and reference checks. These staff are alert to signs of abuse or maltreatment and will refer concerns to the relevant Designated Safeguarding Officers using the agreed safeguarding procedures.
EQUALITY STATEMENT
The individual must at all times, carry out their duties with due regard to the Clubs policies and procedures and in particular the Club’s Equality, Diversity and Inclusion Policy. The individual must ensure a positive commitment towards equality and diversity by treating others fairly and not committing any form of direct or indirect discrimination, victimisation, or harassment of any description and to promote positive working relationships between all internal and external stakeholders. The individual must contribute to encouraging equality and respecting diversity by embedding such values in the workplace and challenging inappropriate behaviour and processes.
- Department
- Matchday
- Locations
- Kenilworth Road Stadium
We're All Luton
At Luton Town we celebrate diversity in all its forms. Our commitment to fostering a vibrant and inclusive culture extends beyond the pitch, enriching every aspect of Our Club. We believe that a diverse workforce fuels creativity, innovation, and success.
We are committed to creating a workplace where everyone feels valued, respected, and empowered to succeed. Our dedication to equity, diversity, and inclusion is not just a statement; it's a commitment we uphold every day through our policies, practices, and actions.
We recognise that every individual brings unique skills and experiences to the table, and we are committed to ensuring that our recruitment process is accessible to all. If you require any reasonable adjustments to participate fully in the application or interview process, please don't hesitate to let us know.
Safeguarding Statement
The Club is committed to safeguarding and promoting the welfare of children, young people and vulnerable adults and expects all staff and volunteers to share this commitment.
The Club has systems in place to ensure that the welfare of vulnerable groups is dealt with appropriately and sensitively. Everyone working at the Club has a duty of care to safeguard the welfare of children and young people by creating an environment that protects them from harm. Our standards of practice ensure all staff are fully aware and understand their responsibilities under safeguarding legislation and statutory guidance.
The Club ensures that all staff that have a direct responsibility for children, young people or vulnerable adults, have been subject to the most stringent of recruitment practices which include DBS Checks and reference checks. These staff are alert to signs of abuse or maltreatment and will refer concerns to the relevant Designated Safeguarding Officers using the agreed safeguarding procedures.
Benefits
-
Subsidised Healthcare and Dental Plans.
-
Complimentary meals & snacks provided
-
Wide range of local and sponsor discounts
-
Salary Sacrifice Schemes (Cycle2work, electric car leasing & tech)
-
Regular club social events
-
Gym Discounts through benefits partners
-
On-site Gym (Head Office)
About Luton Town Football Club
Luton Town Football Club is a professional football club based in Luton, Bedfordshire. Founded in 1885, the club combines a rich sporting history with a strong community focus.
Beyond football, Luton Town FC offers diverse career and placement opportunities in areas such as sport management, media, marketing, events, and community engagement.